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Heartland Dental Blog

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Dr. Rick Workman Continues His Streak on Incisal Edge’s Top 32 Most Influential People in Dentistry

The Top 3 Reasons Dentists Affiliate With a DSO

The Top 3 Reasons Dentists Affiliate With a DSO


Dental Support Organizations (DSOs) support roughly 7% of all dentists in the U.S. today. Still, many dentists are afraid that getting outside help will mean either a loss of control of their practice, or a more impersonal feel . So, why do dentists affiliate with a DSO...

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With nearly 40 years of experience as a practicing dentist and business leader, Dr. Rick Workman is widely regarded as a leader in both the dental and dental support organization (DSO) industries. Since he founded Heartland Dental back in 1997, we’ve gone on to become the largest DSO in the country, with over 950 supported offices and growing across 37 states.

It’s no surprise that he was once again featured in Incisal Edge’s top 32 most influential people in dentistry list for 2019. Since this list was started by Incisal Edge in 2017, Dr. Workman has been featured in the top 10 each year – ranking No. 10 this year, No. 8 in 2018 and No. 2 in 2017.

“It’s always an honor to be mentioned alongside so many top innovators and influencers in the dental industry,” said Dr. Workman. “The individuals on this year’s list are making amazing contributions to dentistry and helping lead our ever-evolving industry into the future. To be included as well is truly humbling.”

What Other Dental Leaders Are Selected?

Incisal Edge’s third annual ranking of the dental industry’s top influencers features a wide mix of doctors, executives, innovators, and educators, including, among others, Joseph Hogan, Director, President and CEO of Align Technology; Howard Farran, Founder of Dentaltown.com and Dentaltown magazine; and Gordon Christensen, Founder and CEO of Practical Clinical Courses.

The full 2019 list can be viewed here.